Startup America shares how local empowerment for small business and entrepreneurs is successful. Startup America got its roots when, in January 2011, President Obama called on both the federal government and the private sector to dramatically increase the prevalence and…
Crowdfunding: A New Twist for Funding Science and Inspiring Change
Crowdfunding is changing the way science communicates and gets funding. Dr. Jai Ranganathan and Dr. Jarrett Byrnes, two conservation scientists and ecologists, share their inspiration for SciFundChallenge, the new crowdfunding website for scientists. Although funding was the initial inspiration, the…
The Future of Nonprofits: Innovate and Thrive
My interview on Wednesday, May 18, with Mr. David Neff and Mr. Randal Moss, authors of The Future of Nonprofits: Innovate and Thrive in the Digital Age, on my new online radio show Socially Conscious Investing confirmed much of my…
Unite-to-Light Helps Fight Extreme Poverty
This week, on May 4, Claude Dorais of Unite-to-Light is interviewed on Socially Conscious Investing airing on WomensRadio.com. Join us to hear how University of California Santa Barbara’s (UCSB) Institute for Energy Efficiency joined with Engineers without Borders and others…
Socially Conscious Investing
I am so thrilled to be launching a new online radio show this week. It’s called Socially Conscious Investing, and in it I will be interviewing a number of people who are involved in sustainable business practices to impact the…
Marketing Plan Template to Get Customers.
Regardless of the types of marketing strategies: product, brand, pricing marketing strategy, e-marketing strategy, marketing communications strategy, or you just want marketing strategy consulting, having a Marketing Plan Template, or campaign design, is the foundation for success.
Why Social Media Management?
Using social media to build your offline business is a bit tricky, yet B2B businesses are flocking to it for good reason. Learn why and how you can benefit.
Why Is Integrated Marketing Important to My Profits?
There is a paradigm shift occurring in local business. The Internet is driving buyers to the store. While the majority of purchases are still made in local stores, consumers go online first before buying.